• Thu. Jul 18th, 2024

Alive & More SS24. Paris Fashion Week

Jun 24, 2023
Alive & More SS24. Paris Fashion Week

Alive & More Spring Summer 2024 during Paris Fashion Week.


live & More, the innovative streetwear brand founded by Karl Jouanni, is revolutionizing the fashion industry by seamlessly integrating fashion, art, and technology. Embracing the intersections of these creative realms, Alive & More preserves the essence of human touch through meticulous handmade processes while exploring the dynamic possibilities of the digital age. The brand's upcoming collection promises to evoke a spectrum of emotions through its vibrant colors, capturing the essence of the human experience.

Alive & More is a uniform for those who are out there with what may look like an impossible mission in front them, but they have decided to go ahead and jump into the fire knowing they will make it out.

At the core of Alive & More's philosophy lies the concept of embracing the inner child and the enigmatic fool as sources of boundless energy. This powerful blend of creativity, reminiscent of the innocence and beauty of youth, stands in stark contrast to the overwhelming influence of artificial intelligence and information overload in today's society. Alive & More confronts this paradox, fueling a desire to reclaim lost innocence and celebrate the untamed spirit within us all.

The SS24 collection Unparalleled will be showcased at the ESPOT gaming arena, providing the perfect backdrop for the fusion of art and fashion. This presentation promises to be a captivating display, featuring a cast of individuals who epitomize the elusive nature of the streetwear brand. Prepare to witness the extraordinary rebirth of innocence, as Alive & More showcases its creative depths and offers a glimpse into a world where life is lived in full color. The forthcoming collection by Alive & More reflects these ideas through explosive colors and captivating imagery. The pieces evoke the untamed spirit of wild tigers, figures screaming, and the elements of fire and nature. They represent the inner beasts that dwell within us, longing to break free and express themselves, regardless of our life circumstances. 2 special pieces have been co-created with CSM-graduated Yaku Stapelton. Collaborations will be also spotted on the runway as both and Asics will be worn as shoes and the Nothing ear(2) will be on display on the models.

These ideas are reflected in some of the explosive colours and images of wild tigers, or figures screaming, fire and nature, because sometimes no matter what state you are in life, an idea that isn't yet expressed is like a wild beast inside screaming ready to break free.


Alive & More embodies the spirit of its creator, Karl Jouanni. Born and raised in Jamaica, Queens, his journey has taken him from Tampa, Florida, back to his roots in New York then Paris since 2010 and visiting London consistently. Influenced by his artist stepfather and inspired by The Neptunes in his pursuit of music, Jouanni brings together a diverse range of artistic influences in his fashion creations. Combining his expertise as an artist, designer, games coder, and DJ, he has created a label that pushes the boundaries of traditional fashion.

Runway looks

1261 24Fashion TV Alive More SS24 001 1687711334 jpg1261 24Fashion TV Alive More SS24 002 1687711339 jpg1261 24Fashion TV Alive More SS24 003 1687711342 jpg1261 24Fashion TV Alive More SS24 004 1687711346 jpg1261 24Fashion TV Alive More SS24 005 1687711349 jpg1261 24Fashion TV Alive More SS24 006 1687711351 jpg1261 24Fashion TV Alive More SS24 007 1687711354 jpg1261 24Fashion TV Alive More SS24 008 1687711357 jpg1261 24Fashion TV Alive More SS24 009 1687711360 jpg1261 24Fashion TV Alive More SS24 010 1687711363 jpg

Text and Photo: Press Alive & More.

More on: @aliveandmore

Thanks: @rpr.you.consulting

By Senior Fashion Editor 24FashionTVChristina V Henningstad @christina_henningstad

The post Alive & More SS24. Paris Fashion Week first appeared on Beauty Ring Magazine.

Fashion - Beauty Ring Magazine originally published at Fashion - Beauty Ring Magazine